Máirtín Mac Gabhann is a public relations specialist, multi-award campaigner and dedicated advocate for public policy change. He is a leading voice in ethical, people-centred and effective campaigning with real-world impact.
As innovator and driving force behind the Donate4Dáithí (D4D) campaign, he successfully championed, challenged and changed NI’s organ-donation law, via Westminster.
Máirtín demonstrates how purpose-driven communication and authentic storytelling can connect with and transform public attitudes, influence government policy and save lives.
His campaigning on (D4D) reaches millions through earned media coverage exceeding £5m to date with a laser-focus on active change. His campaigning has inspired over 300,000 people in Northern Ireland to join the NHS Organ Donor Register. His influencing continues, with lives being saved through increased awareness and education around organ donation.
Máirtín has significant experience, expertise and specialism in public affairs, education and community development, with a unique blend of strategic insight, empathy and lived experience to every project. His work bridges politics, policy and people; guiding organisations to communicate with integrity, clarity and humanity.
Máirtín is recognized as a trusted voice and actively advises, trains and speaks internationally on strategic communication, leadership and social impact.
